SKI UNITED 2026: Skiing Together for a Stronger Community
On February 5, the slopes at Berkshire East Mountain Resort were filled with more than just fresh snow - they were filled with community, generosity, and purpose. SKI UNITED 2026 brought together skiers, snowboarders, and local supporters for a day of fun in support of United Way of the Franklin & Hampshire Region (UWFH), and Amherst Innovative Living was proud to be part of it.
A Day on the Mountain for a Meaningful Cause
As an event sponsor, Amherst Innovative Living joined businesses and community members from across the region to help raise funds for UWFH and the vital work they do locally. Three members of our management team attended the event, enjoying a great day of skiing and snowboarding while supporting an organization committed to strengthening our communities.
Events like SKI UNITED show how coming together - even for a day of fun - can make a real difference when it’s paired with a shared mission.
The Impact Went Beyond the Slopes
While the event at Berkshire East has come to a close, the impact of SKI UNITED continued well beyond the mountain. The SKI UNITED digital auction featured more than 125 donated items and experiences from generous local businesses, providing additional opportunities for the community to support United Way of the Franklin & Hampshire Region. Proceeds from the auction helped further UWFH’s mission of addressing critical needs and investing in solutions that strengthen our local communities.
Why United Way of the Franklin & Hampshire Region Matters
United Way of the Franklin & Hampshire Region works alongside local partners to identify challenges, invest in effective solutions, and build a stronger, more equitable community for all. Their mission centers on ensuring individuals and families have access to basic needs and the resources required for long-term success - guided by values of equity, collaboration, accountability, and human dignity.
By taking a holistic, community-wide approach to giving, UWFH helps donors maximize impact and supports programs that create meaningful, lasting change throughout Hampshire and Franklin Counties.
Our Commitment to Community
At Amherst Innovative Living, supporting organizations like United Way reflects our commitment to the communities we serve. We’re grateful to be part of events like SKI UNITED that combine connection, fun, and generosity - and we’re thankful to everyone who participated, sponsored, donated, or continues to support the digital auction.
Together, we can keep investing in the people and programs that make our region a vibrant place to live, work, and thrive.
